Niels Alberg is co-founder and CEO of PUBLIKUM, a service for audience research offering a combination of AI-analysis and anthropological insights used in the development stage and for pitching, funding, positioning and marketing of film and TV projects.
The Denmark-based company helps filmmakers explore how their stories trigger feelings in a future audience with the precision of big data and the depth of human science. PUBLIKUM has worked on +80 projects in Denmark, Norway, Sweden, Germany, England, Ireland, Switzerland, Austria, Belgium and the Netherlands working with production companies such as Nordisk Film, Zentropa, Final Cut For Real, SF Studios, Lemming Films, Profile Pictures, Danish Documentary, Wildcard Distribution, Oslo Pictures, Maipo Film, NRK, DR and TV2 Denmark. Niels holds a Master's Degree in Sociology from University of Copenhagen